Executive column: Nissan Indonesia CEO shares business plan after plant closure – Tue, June 30 2020

Nissan Motor Indonesia (NMI), the local arm of Japanese carmaker Nissan Motor, has officially closed its plant in the country following discouraging sales and a global restructuring plan to improve the brand’s finances after reporting a US$6.2 billion loss for the 2019 fiscal year.
 
However, NMI plans to keep strengthening its presence in the country and to realize its ambition to
introduce electric vehicles (EVs) to Indonesia’s market despite a potential headwind from the COVID-19 pandemic. Indonesia’s car sales in April nosedived by more than 90 percent year-on-year (yoy) to 7,871 units amid slowing economic activity due to the outbreak.
 
The Jakarta Post’s Prima Wirayani and Mardika Parama talked online with NMI president director Isao Sekiguchi on June 15 to learn more about the automaker’s business strategy in Indonesia after …

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